MEREDITH MUSIC MARKETING Your Music Program Editted By Sean Smith
- Catalog #: 00287741
- BAND TEXTBOOK
Marketing Your Music Program
From Traditional Branding to Digital Promotion
Series: Meredith Music Resource
Publisher: Meredith Music
Format: Softcover
Author: Sean Dennison Smith
This book will easily guide you through today's world of marketing – both traditional and modern forms of social media and websites. With quality content, a strong brand and a clear strategy, you can greatly increase the presence of your choir, orchestra and band. It will also help you discover effective and efficient ways to fundraise while building important connections with a wide-reaching community.
Topics covered include: marketing overview for your music program • branding your choir, orchestra and band • websites • “Power Four” platforms • additional marketing platforms • marketing your program in 30 minutes a week • the road to success • social media best practices • helpful resources and websites • equipment needs • press release templates • 50 content marketing ideas to enrich your music program.
Inventory #HL 00287741
ISBN: 9781574634822
UPC: 888680907532
Width: 6.0" Length: 9.0"
144 pages
